Best SEO Checklist
ONE FOCUSED ACTION

Verify Pinterestbot crawling access to your site.

Pinterest SEO

1 checklist items

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    Why this matters

    Pinterest refers to your content via Pinterestbot; blocking it hinders proper content attribution and SEO performance.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Confirm your website's robots.txt does not disallow Pinterestbot user-agent.
    2. Check server logs for successful requests from Pinterestbot IP ranges.
    3. Use online tools to simulate Pinterestbot crawling your site.
    4. Ensure firewall and CDN configurations do not block Pinterestbot.
    5. Document findings and resolve any access issues promptly.

    Watch for

    Blocking Pinterestbot may reduce your Pins' distribution and analytics accuracy.

    Definition of done

    Pinterestbot is able to crawl your website without restriction as verified by server logs or crawler testing tools.

    Sources & attribution

    1. Pin-Performance und Distribution | Pinterest für Unternehmen – Hilfe ↗
    2. Pin-resultater og -distribusjon | Hjelp for Pinterest for bedrifter ↗
    3. Pinterest SEO Mistakes That May Be Limiting Your Reach ↗
    4. Multilingual SEO checklist: What to verify before launch ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.