Generative engine optimization.
21 focused checklist items, sorted by cited sources. Check off your progress, save tasks for later, or open an item for its example SOP and sources.
- Audit internal links for complementary intents in topical clusters41 cited sources33 categories
- Use question-style headings to improve AI extractability36 cited sources36 categories
- Add structured data matching visible main content on key pages35 cited sources34 categories
- Audit robots.txt to ensure AI crawlers can access priority pages30 cited sources24 categories
- Ensure category page content loads quickly and is mobile-friendly27 cited sources28 categories
- Confirm landing page indexability before launch26 cited sources24 categories
- Implement structured FAQ schema markup for question-answer pairs22 cited sources23 categories
- Implement a quarterly internal linking audit and update cycle11 cited sources8 categories
- Audit high-value pages for clear question answering and extractable structure8 cited sources4 categories
- Use natural language reflecting real user questions and conversational search8 cited sources6 categories
- Ensure knowledge base pages use machine-readable llms.txt entries7 cited sources6 categories
- Publish concise answers near top of each page section6 cited sources2 categories
- Add concise, direct answers near category page headings for voice search4 cited sources18 categories
- Audit visible citations and ensure schema matches on-page references4 cited sources2 categories
- Replace vague marketing claims with specific, practical details3 cited sources2 categories
- Verify Baidu AI content freshness by regularly updating Chinese content3 cited sources2 categories
- Add trust signals including author expertise and citation of credible sources2 cited sources2 categories
- Prioritize optimization of high-value pages for generative AI visibility2 cited sources1 category
- Set up measurement systems to track AI referral traffic and brand mentions2 cited sources1 category
- Avoid hiding critical information in images or complex layouts1 cited source1 category
- Publish content that serves human readers first, machines second1 cited source1 category
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