Check for accidental noindex tags or headers that block Bing indexing.
- Check for accidental noindex tags or headers that block Bing indexing7 cited sources6 categories
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Why this matters
Noindex directives prevent Bing from including pages in its search index, unintentionally hurting traffic.
Hypothetical standard operating procedure
Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.
- Crawl site to detect meta robots noindex tags and HTTP X-Robots-Tag headers.
- Compare detected noindex pages with keyword targeting strategy.
- Remove or update noindex directives from pages meant for indexing.
- Test affected pages' status in Bing to confirm index inclusion.
- Schedule regular audits to detect accidental noindex insertions.
Watch for
Legacy or misconfigured noindex tags can remove valuable pages from Bing results.
Definition of done
No unintentional noindex meta tags or X-Robots-Tag headers found on index-worthy pages.
Sources & attribution
- SEO Technical Checklist ↗
- Landing Page Audit Tool ↗
- Landing Page SEO Checklist for New Product Launches ↗
- Indexing Problems Checklist for Google Pages ↗
- Technical SEO Checklist for Small Business Websites ↗
- The Technical SEO Checklist: 30 Checks That Actually Matter ↗
- Indexability Tool Checklist for Faster SEO Audits and Fixes ↗
Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.