ONE FOCUSED ACTION

Audit crawl depth to ensure all key category pages are within 3 clicks of homepage.

Technical SEO

1 checklist items

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    Why this matters

    Pages buried too deep receive less frequent crawling and less link equity, hurting their ranking potential.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Use a crawler like Screaming Frog to perform a full site crawl.
    2. Export the crawl data and analyze click depth for category pages.
    3. Identify category pages with crawl depth greater than 3.
    4. Revise internal linking to add contextual links from higher-level pages to deep category pages.
    5. Re-crawl to confirm crawl depth is reduced to 3 or less for all key category pages.

    Watch for

    Neglecting crawl depth leads to orphaned or rarely crawled pages that won't rank well.

    Definition of done

    All important category pages are reachable within 3 clicks from homepage as confirmed by a crawl tool.

    Sources & attribution

    1. The Technical SEO Checklist: 30 Checks That Actually Matter ↗
    2. SEO Technical Checklist: What It Is and How It Works ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.