Register the new HTTPS property and use Change of Address tool if domain changed.
- Register the new HTTPS property and use Change of Address tool if domain changed3 cited sources1 category
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Why this matters
To inform Google of the domain and protocol change accelerating the transfer of ranking signals and indexing to the new site.
Hypothetical standard operating procedure
Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.
- Add the new HTTPS domain property to Google Search Console.
- Verify ownership of the new property before launch.
- If domain changed, run the Change of Address tool from old to new property.
- Submit updated HTTPS sitemap via Search Console for the new property.
- Monitor indexing progress and address any reported errors post-launch.
Watch for
Not using the Change of Address tool for domain moves delays re-indexation and prolongs traffic loss.
Definition of done
New HTTPS property is added to GSC and Change of Address tool is submitted for domain moves, confirmed by increased indexed URLs.
Sources & attribution
Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.