ONE FOCUSED ACTION

Avoid content types unsuitable for Discover such as forms, petitions, or satirical content without context.

Google Discover optimization

1 checklist items

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    Why this matters

    Discover filters out content types that confuse readers or are irrelevant to interest-based feeds.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Review content mix for unsuitable formats like forms or petitions.
    2. Add sufficient context for satirical content to clarify intent.
    3. Replace or remove incompatible content types from public pages.
    4. Educate content teams on Discover content suitability guidelines.
    5. Regularly review content against updated Discover policies.

    Watch for

    Posting such content can reduce Discover visibility or cause manual restrictions.

    Definition of done

    Discover performance reports show no declines related to content type issues.

    Sources & attribution

    1. Get on Discover | Google Search Central ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.