ONE FOCUSED ACTION

Monitor 404 errors and server logs for old URLs post-migration.

Domain migration SEO

1 checklist items

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    Why this matters

    Identifying broken or missing redirects guides timely remediation efforts.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Configure server logs to track 404 errors.
    2. Monitor error logs daily for old domain URL hits.
    3. Cross-reference with redirect map to identify missing redirects.
    4. Prioritize fixes for high-traffic or high-value URLs.
    5. Document resolution and confirm fixes via testing.

    Watch for

    Unresolved 404s degrade SEO and user experience, losing traffic permanently.

    Definition of done

    No significant 404 spikes from old URLs; redirect map fully covers.

    Sources & attribution

    1. Domain Migration Checklist | ChecklistLab ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.