Best SEO Checklist
ONE FOCUSED ACTION

Ensure category pages meet Core Web Vitals thresholds on desktop.

Desktop SEO

1 checklist items

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    Why this matters

    Category page performance critically affects desktop user experience and SEO rankings; meeting Core Web Vitals thresholds improves page experience and search visibility.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Identify all key category page templates on desktop.
    2. Collect real user Core Web Vitals data via field measurement tools at 75th percentile.
    3. Analyze LCP, INP, and CLS metrics for each template.
    4. Prioritize remediation for templates missing thresholds.
    5. Re-measure after optimizations to confirm thresholds are met.

    Watch for

    Ignoring Core Web Vitals can cause poor user experience and ranking drops.

    Definition of done

    All category page templates show LCP ≤ 2.5s, INP ≤ 200ms, and CLS ≤ 0.1 at 75th percentile on desktop.

    Sources & attribution

    1. Zeo SEO Checklist ↗
    2. Zeo SEO Checklist ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.