ONE FOCUSED ACTION

Create and submit video sitemap files listing all video content pages.

Video SEO

1 checklist items

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    Why this matters

    Video sitemaps help search engines discover video content efficiently and improve crawl coverage.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Compile a list of all pages containing video content on your site.
    2. Create a video sitemap XML file following Google's video sitemap protocol.
    3. Include required tags like video:title, video:description, video:thumbnail_loc, and video:content_loc.
    4. Submit the sitemap to Google Search Console and other relevant search engines.
    5. Regularly update sitemap as new videos are added or removed.

    Watch for

    Without video sitemaps, some videos may be missed or not fully indexed by search engines.

    Definition of done

    A valid video sitemap is submitted in Google Search Console with video URLs and metadata consistently updated.

    Sources & attribution

    1. Video SEO best practices for ecommerce ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.