Implement video geo-restriction markup using ‘restriction’ attribute.
- Implement video geo-restriction markup using ‘restriction’ attribute1 cited source1 category
Save for later 0
Use × to move an item here. You can restore it when you’re ready.
Your checks and saved items stay in this browser. Nothing is submitted.
Why this matters
Specifying geographic video availability helps search engines serve videos only in allowed regions, improving user experience and legal compliance.
Hypothetical standard operating procedure
Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.
- Evaluate if your videos have geographic playback restrictions.
- Use the ‘restriction’ attribute following schema standards to list allowed or disallowed countries.
- Add this attribute to the video structured data on video pages or video sitemap entries.
- Test markup using Google’s Rich Results Test tool.
- Monitor search performance and user feedback from various locales to validate effectiveness.
Watch for
Failing to specify restrictions can cause search engines to surface videos in unsupported locales, frustrating users.
Definition of done
Video structured data includes accurate ‘restriction’ attribute listing allowed or disallowed countries.
Sources & attribution
Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.