ONE FOCUSED ACTION

Provide captions and audio descriptions for videos.

Accessibility-informed SEO

1 checklist items

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    Why this matters

    Captions make video content accessible to deaf or hard-of-hearing users; audio descriptions aid visually impaired users, fulfilling accessibility standards.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Identify all videos needing accessibility features.
    2. Add or verify accurate captions, manually correcting autogenerated ones.
    3. Include audio descriptions for visually dependent video content when applicable.
    4. Test video accessibility with assistive tech and users.

    Watch for

    Auto-generated captions may be inaccurate; lacking captions excludes many users.

    Definition of done

    All videos have accurate synchronized captions and necessary audio descriptions.

    Sources & attribution

    1. Webpage Manual Auditing Checklist - Vermont ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.