ONE FOCUSED ACTION

Use JSON-LD format primarily for structured data implementation.

Rich-result optimization · Structured-data SEO

1 checklist items

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    Why this matters

    JSON-LD is the recommended format by Google for maintainability and compatibility with Rich Results.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Review existing structured data formats used across the site.
    2. Convert Microdata or RDFa schema to JSON-LD where feasible.
    3. Validate JSON-LD with Google Rich Results Test.
    4. Train developers on JSON-LD best practices.
    5. Maintain JSON-LD schemas in templates or CMS for consistency.

    Watch for

    Using unsupported or deprecated formats may reduce eligibility for enhanced search features.

    Definition of done

    Structured data on all critical pages is implemented in valid, well-formed JSON-LD format.

    Sources & attribution

    1. Structured Data Format Guidelines ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.