ONE FOCUSED ACTION

Create dedicated image and video sitemaps for rich media content.

XML sitemap optimization

1 checklist items

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    Why this matters

    Dedicated image and video sitemaps help search engines discover and index rich media, improving visibility in image/video search.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Audit media library for images and videos, especially dynamic or JS-loaded assets.
    2. Generate separate XML sitemaps listing media URLs with metadata (captions, titles, thumbnails).
    3. Use appropriate sitemap extensions (e.g., image:, video: namespaces).
    4. Submit media sitemaps alongside main sitemaps in Search Console.
    5. Monitor indexing and traffic from image and video search to measure effectiveness.

    Watch for

    Images and videos loaded via JavaScript or complex media libraries may be missed without specialized sitemaps.

    Definition of done

    Separate or annotated sitemaps list images and videos with required metadata for each media item.

    Sources & attribution

    1. XML Sitemap Optimization: Best Practices for 2026 | AI SEO Mastery Academy ↗
    2. XML Sitemap Optimization Best Practices | Auditite ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.