ONE FOCUSED ACTION

Create dedicated 'Location' or 'Contact' page with full local details.

Small-business SEO

1 checklist items

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    Why this matters

    A dedicated page with address, hours, map, and photos supports local intent and user trust.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Design a page listing full NAP, business hours, service area map, and parking info.
    2. Include a photo of your physical building or storefront.
    3. Link the page prominently in navigation or footer menu.
    4. Regularly update hours and contact info as they change.

    Watch for

    Lack of such a page hampers user experience and local search relevancy.

    Definition of done

    Location/contact page exists, linked from main menu or footer, and contains complete info.

    Sources & attribution

    1. Local SEO Checklist for Small Businesses ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.