Encourage and manage customer reviews across citations.
- Encourage and manage customer reviews across citations4 cited sources4 categories
Save for later 0
Use × to move an item here. You can restore it when you’re ready.
Your checks and saved items stay in this browser. Nothing is submitted.
Why this matters
Reviews improve search rankings, influence consumer decisions, and boost local trust.
Hypothetical standard operating procedure
Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.
- Request reviews from satisfied customers via email or SMS after purchase.
- Make review links easily accessible on website and communication materials.
- Respond to all reviews promptly with appreciation or helpful resolution.
- Monitor review profiles monthly to track volume and ratings.
Watch for
Lack of reviews or unmanaged negative reviews can harm reputation and rankings.
Definition of done
Consistent flow of positive reviews on Google, Yelp, and major directories with timely responses.
Sources & attribution
Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.