Best SEO Checklist
ONE FOCUSED ACTION

Add LIVE badge and use Indexing API for live stream video pages.

Video SEO

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    Why this matters

    LIVE badges highlight active live streams in search, while Indexing API ensures timely discovery and indexing of live content.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Embed live stream video on dedicated pages.
    2. Add Video structured data with liveBroadcastContent attribute set to 'live'.
    3. Implement LIVE badge markup as per Google guidelines.
    4. Use Google Indexing API to notify Google promptly when live stream pages are published or updated.
    5. Monitor live stream visibility and indexing status in Search Console.

    Watch for

    Without live stream markup and timely updates, live videos may not receive enhanced visibility or may be indexed slowly.

    Definition of done

    Live streams display LIVE badge in Google Search and URLs are indexed promptly via Indexing API.

    Sources & attribution

    1. Video SEO best practices for ecommerce (2021) ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.