ONE FOCUSED ACTION

Equip news content with clear author information, publication dates, and contact details.

Google Discover optimization

1 checklist items

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    Why this matters

    Clear author and publication data increase content trustworthiness and eligibility for Discover news features.

    A STARTING-POINT EXAMPLE

    Hypothetical standard operating procedure

    Adapt this example to your site, access, tools, and change process. It is our suggested procedure, informed by the sources below.

    1. Add visible author names and credentials to news articles.
    2. Include clear publication or publisher details on pages.
    3. Include publication and last modified dates clearly.
    4. Provide contact information for editorial team or publisher.
    5. Ensure metadata matches visible author and date info.

    Watch for

    Lacking transparency can reduce user trust and trigger Discover manual action.

    Definition of done

    News articles show author bylines, publication names, dates, and contact info conspicuously.

    Sources & attribution

    1. Discover content policies - Google Search Help ↗
    2. Get on Discover | Google Search Central ↗

    Original checklist wording and example SOP by Best SEO Checklist, using source-grounded AI assistance. Editorial contact: Ted Kubaitis, @tedkubaitis on Teams. Check current source guidance before implementation.